Wednesday, October 30, 2019

Choo Bee Metal Industries Coursework Example | Topics and Well Written Essays - 500 words

Choo Bee Metal Industries - Coursework Example The company registered a marginally lower profit before tax of RM5 million in 2010 compared to the figure of RM18 million in 2009. This decrease is attributed to the fall in steel prices and dampened business activities. Because of the slumping price situation, the Group also adjusted their inventory net realizable value by taking on a write down of RM10.2 million. The company earned revenues of RM221 million in 2010, which was 13% more than the prior year's results (RM196 million in 2009). The net income fell at from RM14 million in 2009 to RM5 million in 2010. The dividends per share (Sen) remained fixed at 4.50 while the earnings per share (Sen) decreased from 18.49 (2009) to 14.80 (2010). Since most companies in the supplies and fixtures areas of construction do not pay a dividend, the positive trend Choo Bee Metal Industries has shown in dividend payments, deserves a special mention.

Sunday, October 27, 2019

Micro Marketing Environmental Forces

Micro Marketing Environmental Forces The LG 60PK250 Plasma HDTV was launched less than a year ago and is currently within its growth stage. To continue its growth process, a differentiated marketing strategy has been implemented in which the company should make use of annual holidays such as Christmas and Wimbledon for advertising campaigns. Moreover, a marketing strategy change has been recommended for the next 12 months that involves achieving a wider distribution network. This will be done by not only focusing on retailing outlets but also focusing on expansion into supermarkets such as Tesco with the use of competitive pricing strategies. Introduction LG electronics is a consumer electronics company that was founded in 1958 as GoldStar (LG, 2010). They product Koreas first ever consumer radios, TVs refrigerators, washing machines and air conditioners and were renamed as LG Electronics in 1995 (LG, 2010). Since then LG has become one of the leading electronic brands through continuous innovative product development, evolving technologies and their easy going ethos of making our customers lives better and easier-happier, even through increased functionality and fun (LG, 2010). LG was the company that produced the worlds first 60-inch plasma TV in 1998 (LG, 2010). The LG 60PK250 60 Full HD Plasma TV was launched in March 2010. Although it is a relatively new product with a well-established brand name and company, it is a plasma screen television and an appropriate marketing strategy will need to be applied in order to ensure the success of the product and prolong its life cycle. The report will analyse the internal and external marketing environment of the television industry within the UK by focusing on what makes up the internal and external environment, LGs main competitors and consumer buyer behaviour. It will use relevant theories and concepts to assess different aspects of the market and from this an appropriate marketing mix for the next 12 months will we developed and recommended to try and ensure success of the Television within the UK television industry. Macro marketing environmental forces Marketing Environment Organizations can succeed if they match their products and services to the marketing environment. A companys marketing environment consists of the actors and forces outside marketing that affect marketing managements ability to develop and maintain successful transactions with its target consumers (Kotler et al. 2001, p. 116). The Marketing environment is made up of the Micro Environment and Macro Environment. Micro marketing environmental forces Political Buyers Economic and competitive Competitors The business Legal Company Suppliers Customer Marketing interme- Techno- logical Publics diaries Regulatory Societal/Green (Adapted from Dibb et al., 2006, p. 90) Micro environment The micro environment comprises all those individuals and organizations that affect the operation of a business on a day-to-day basis (CIM, 2002). Below are all the areas that make up the marketing environment applied to LG. Customers In order to generate profit, it is necessary to create a customer (CIM, 2002). It is important to predict what customers will require rather than wait and follow them. To create products and services that not only meet customers needs but also benefit them is of high importance. LG Electronics is one of the worlds largest electronics manufacturers, producing a large variety of consumer electronics and IT products. They strive to improve their customers lives with intelligent products, intuitive functionality and excellent performance. LGs customers take pride in owning an object of excellence and take comfort in knowing theyve made a smart, informed purchase, every time (LG, 2010). LG keeps close relationships with its customers in more than 180 countries through the four basic elements: values, promise, benefits, and personality. Based on a principle of creating value for customers, LG Electronics is safely providing products that customers want, offering differentiated services, and protecting customer information (LG, 2010). Source: LG, 2010 (See appendix 4 for details) Competitors A successful company is one that provides greater customer value and satisfaction than its competitors. LG has some top direct competitors like Sony, Samsung, Philips, Panasonic or Sharp. However, the Group, with its new topic Worlds only maintain nutrition television and declaration as digitally yours to express to the consumers that it majorly addresses the consumer obligation and make things simpler to them, has become a very mighty business in the television commerce in the present years. Consumer approval has been the centred topic from the development stage to the maturity stage and augmented product: 5 year warranty time span and productive after sales service along with call centres are provided by the Group might also be the reason why competitors could not trounce LG in periods of sales for many years. LG also has some indirect competitors that can damage, to a degree, its television market such as internet, PS series, or high tech products like the I-phone, I-pad, etc. Intermediaries are organizations that help a company promote, sell and distribution its products to target customers. They can be wholesalers, retailers, distribution firms, marketing agencies, or financial intermediaries. Effective intermediaries, is crucial for a firms marketing success. Televisions, from LGs agency located at Noida, are dispatched to the local agency dealer, and then to the consumers. However, the Group values a selective circulation convention where products drop into the hands of only couple of intermediaries, not one or all. This assists the business in having a good market treatment with more command and less cost than those of intensive distribution. Suppliers are the key component in transformation of materials to final products and services. It is important to review how suppliers, manufacturers and intermediaries co-operate with each other. LG establishes the win win management with its business partners in which LG has always been trying to grow alongside its suppliers by strengthening their competitiveness. Still, it re-established its strategic direction for purchasing and refurbished its support division for suppliers to effectively deal with the recent economic crisis as any responsible business partner would do in a similar situation (LG, 2010). Importantly, LG is committed to the Eco Supply Chain to develop eco-products under the Green program. It is operated in coordination with partner firms who supply parts, raw materials, and other materials to establish themselves as environmentally friendly companies. The television LG 60PK250 60 Full HD Plasma is an eco-design that shows harmonized cooperation between LG and its suppliers, in which resource consumption is reduced, components are recyclable, and safe materials are facilitated (See appendix 3 for details). Shareholders are the ones who have supported, are currently supporting, or may support the organization in the future (Palmer, 2009, p.45). They provide funds to the firm to finance its financial and non financial performance. LG has experienced a consecutive increase in investment by domestic investors between 2005 2008, while investment by foreigners has decreased and investment by the Group remains sustainable. LGs Shareholder Composition Source: LG, 2010 (See appendix 1 for details) Employees are involved in a companys marketing plans, in which groups of people must be taken into consideration: top managers, finance staffs, RD staffs, purchasing staffs, or manufacturing and accounting staffs. On the way to Great Company, Great People, LG believes that only great people can create a great company. LGs workplace is the space of solidarity, creativity, and freedom. LG strives for greatness in what it has recognized as People Leadership which concerns with market dominance achieved by selecting and nurturing talented team players able to internalize and execute innovation across the board (LG, 2010). (See appendix 2 for details) Macro EnvironmentThe macro environment, also known as the external environment, comprises general trends and forces which may not immediately affect the relationships that a company has with its customers, suppliers, and intermediaries, but sooner or later, as this environment changes, these trends and forces will alter the nature of such micro level relationships (Palmer, 2009, p.51). The macro environment is beyond the control of the marketers, but it is evaluated to help a company make decisions and plans. Macro environment could be divided into a set of subject areas frequently used in the UK SLEPT: Socio cultural environment Legal environment Economic environment Political environment Technological environment SLEPT Analysis(CIM, 2002) Socio cultural environment: is fundamental to a businesss operation in a specific community. It is crucial for a company to keep up with the changing needs of customers. Demographic environment Demography is the study of populations in terms of their size and characteristics. (Palmer, 2002, p. 59) We can sub-divide the demographic environment into following categories: Population size and growth trends Age sex structure Changing family Number of educated people Increasing diversity The TV LG 60PK250 60 Full HD Plasma is a high tech innovation with eco design, which can be listed as one of LGs prides. It might be an ideal product for young age groups who are focused on style and dominant features, or for older age groups who are interested in energy saving functionality. The TV can also attract both males and females who are looking for bigger screen size, better picture quality, and digital ready TV. LG might expect the highest sale of this TV to be to households who have children aged 5-9, or households with family size 5+ (Mintel, 2009). However, the Group should never look for a higher sale of this model compared with that of LCD TV because LCD TV is always likely to be the first choice for all ages, sex, or occupations. Cultural changes Cultural environment is made up of institutions and factors that affect each societys values, attitudes, perception, behaviours, and so on. Marketers must be aware of cultural influences and changes across societies in order to renew the firm and adapt to the changing needs of customers. Some culture groups should be considered within a society: ethnic and racial cultures, religious cultures and classes (CIM, 2002). Cultural values are always important and highly appreciated in a society. Shifts in cultural values during years will lead to a change in customers philosophy of life, and then result in consumption habits. Nowadays, changes in audio-visual culture have resulted in differences in buyer behaviour. The TV LG 60PK250 Full HD Plasma is an evidence for a shift from basic need to self esteem need of consumers. LG TVs with reputation, high technology and high quality are always every customers desire. However, they are most preferred by high socio economic groups. It is the development of society that situates LG in the competition against other celebrated brands in which its products need to have competitive advantages to survive in the changing and challenging market. Social trends Social changes involve changes in the nature, attitudes and habits of society. Social changes are continually happening, and trends can be identified (CIM, 2002). Rising living standards: higher incomes, proper and developed services in recent time can result in higher expenditure, wider ownership of luxury products like LG 60PK250 60 Full HD Societys attitude to business: LG always strives to be consistent and systematic in full scale implementation of social activities on raising environmental awareness, alleviating global famine and combating infectious diseases. Fundraising and volunteer work are the key points of the Groups goals and operation system. The workforce: high skilled labours are needed for not only LG but also other manufacturers in the macro economy. Besides, there have been changes from manual jobs to an increasing intellectual employment. LG has a vision of expected core capabilities of its employees: Product leadership refers to the ability to develop creative, top-quality products, using specialized new technologies. Market leadership refers to the ability to achieve top ranking, worldwide, thanks to a formidable market presence in countries across the globe. People leadership refers to the market dominance achieved by selecting and nurturing talented team players able to internalize and execute innovation across the board. (LG, 2010) Political and legal environment: is treated as an unpredictable element in a companys marketing environment. It comprises government, politicians, and pressure groups. Changes in government policies or changes of government can exert great impacts on businesses performance. Legislation is a part of political process. It covers all aspects of an organizations operation. Laws and regulations are adopted by the government, in which some basic issues of economic policies are recognized: criminal law, Health and safety law, company law, tort, legal framework, employment law, contract, consumer protection, data protection. (CIM, 2002) LG is headquartered in Seoul, Korea functioning 60 subsidiaries in 34 nations and making its products to consumers in more than 180 countries. Therefore, it will be affected to some extend if there is any change in these countries politics, especially in Asian countries and Middle East. However, LG is always committed to basic laws and regulations on corporate business such as customers health guarantee, customers information protection, environmental protection, employee right protection, and so on. Economic environment: A state of economy in which a company operates, where trade should always be at the very heart of performance. Economic environment includes factors that can influence consumer buying power and spending patterns. A company should keep an eye of both regional or national economic changes as well as movement in the global economy. The main aspects of economic environment are: Income distribution and purchasing power Consumer spending patterns Market competitiveness Business cycle: recession, inflation, unemployment, fluctuation of exchange rate, etc Before a luxury product like LG 60PK250 Full HD Plasma appeared in the market, economic factors would have been taken into cautious consideration. According to Mintel (2009), there has been a trend of higher personal disposable income and consumer expenditure since 2004. This could be a good sign for LG if customers can afford that type of TV. However, the global economy has not escaped from the recession. Therefore, the product sale could be damaged by customers attitude if they delay their purchase. Moreover, the TV market is becoming competitive when a wide range of available products are introduced by numerous manufacturers. The TV market has to face a rising number of different technological products like online video. This could make customers confused when making their purchase. The lower average price may also have benefited customers but it is not a good sign for the producer because deeper price cuts can cause market values to drop off much more steeply, especially with lar ge screen TVs like the LG 60PK250 Full HD Plasma. Technological environment: As human society develops, technological change happens. Technological development can create favourable conditions for productivity and business efficiency. New technologies provide new markets and opportunities but sometimes they can affect a firms determination towards whether or not to invest in radical new or high technologies to achieve their targets. Shifts in technologies are sometimes problematic to several organizations. However, companies operate in an environment where technology changes must be adapted quickly to the business for improvement and innovation. They should pay attention to pace of technological change, RD budgets, concentration on minor improvements, and increased regulations (Kotler et al. 2001). LG Electronics is a company that thrives on innovation. It is reinforcing centre competencies to father its status as the Digital Leader. LG is now developing its Smart Technology which creates convenience and adds joy to customers lives. Smart Technology is a development philosophy that embraces sensitive communication with customers in order to provide products that everybody wants to use, and easily can. (LG UK, 2010) Competitor analysisThe television market consists of highly competitive players, who are continuously innovating (Mintel, 2009). Competitor analysis is essential to be able to plan effective marketing strategies. According to Kotler and Armstrong (2004) there are 3 steps to analysing competitors: Selecting which competitors to attack or avoid Assessing competitors objectives, strategies, strengths and weaknesses, and reaction patterns Identifying the companys competitors Porters five forces is a strategic tool used to assess an industrys competitive environment based on the strengths of five generalised forces (Henry, 2008). These five forces are: threat of new entrants, bargaining power of buyers, bargaining power of suppliers, threat of substitute products, and amount of rivalry among firms in the industry (Henry, 2008). In this case, Porters five forces can be used as an effective tool to analyse the competitor threats LG would face in the television market. New Entrants Economies of scale Government policy Capital requirements Proprietary products/technologies Threat of new entrants Buyers Price/total purchases Buyer concentration verses firm concentration Ability to backward integrate Price sensitivity Competitors Market volumes/shares Market sectors/product/ service type Market responses Bargaining power of suppliers Suppliers Differentiation of inputs Supplier concentration Threat of forward integration Switching costs Bargaining power of buyers Substitutes Switching costs and propensity to substitute Relative price performance of substitutes Threat of substitutes (Adapted from Baines, Fill and Page, 2008, p. 74) The television manufacturing industry faces intense segment rivalry due to the fact that few players dominate the market. The main competitors in the television industry are LG, Panasonic, Samsung, Sony and Toshiba, with LG being one of the best (Mintel, 2009). Company Brands LG LG Panasonic Panasonic, Viera Samsung Samsung Sony Sony, Bravia Toshiba Toshiba, Regza (Mintel, 2009) In the case of being threatened by new entrants, as mentioned before, the TV market is a well-established industry that is highly competitive and requires constant innovation and technological investment. This makes it an industry with high entry barriers (Kotler and Keller, 2006) therefore it is not an easy market to enter, especially when competing with a company as established as LG. Suppliers bargaining power increases when there are a few substitutes and when there are fewer suppliers in the industry (Kotler and Keller, 2006). High costs and the importance of the product has an impact on their bargaining power as well. Televisions are considered a necessity in most homes and are an important product therefore suppliers will have some form of bargaining power however the television industry is large and will have a large number of suppliers therefore switching suppliers would be easy to do, which means that LG will have more power over its suppliers because they are a well-established and large consumer electronics company and suppliers would not want to lose business to such a mass producing company. In the case of buyers one of the main reasons their bargaining power increases is when they have many options (Kotler and Keller, 2006). When purchasing a television, a customer considers every aspect of the product because it a long term and expensive purchase (Mintel, 2009). Consumers have a wide range of products and features to choose from when trying to buy a HD Plasma TV. Plasma screens are becoming increasingly unpopular and are the least published type of screen nowadays (Mintel, 2009), therefore in the case of this particular product consumers will have high bargaining power because of high choice and plenty of manufacturers with different prices, for example currys and PC World. However, since the recession the amount of people willing to pay high prices for the latest technology has reduced and price has become the most important factor (Mintel, 2009). The threat of substitute products within the television industry can be argued. It would be considered low because a television is considered an essential and few efficient substitutes are available. However, PC screens have become an increasingly popular substitute for video (Mintel, 2009). People within the UK are using more and more internet technology and online streaming websites to watch TV. Companies like Sony and Toshiba are releasing televisions that are internet compatible (Mintel, 2009) and the LG 60 HD Plasma TV will not be able to keep up. Larger TV screens have also become less popular since the recession (Mintel, 2009) which will make it harder for LG to ensure the televisions success. Due to the fact that the television industry is dominant by a small number of well established large firms that produce a range of products but have slightly different quality standards, features and style. Therefore the market can be described as a Differentiated Oligopoly (Kotler). In this case companies are better focusing on one attribute and attracting the people concerned with it (Kotler) LG has been an innovator in the television industry for a long time. Amongst many other innovations, they were the first to product a 60 plasma TV (LG, 2010). Therefore although there is high pressure within the industry LG is constantly keeping up with it by focusing on their customer needs. In 2008 they introduced their new global brand identity as Stylish design and smart technology, in products that fit our consumers lives (LG, 2010). The PLC theory is based on the idea that every product goes through a life cycle from its introduction onto a market, to its decline and withdrawal from the market (Hoffman et al., 2009). The traditional PLC curve consists of 4 stages: Introduction, Growth, Maturity and Decline (book?). Product Life Cycle (PLC) Traditional Product life cycle Introduction Growth Maturity Decline  £ Sales The product life cycle can be a useful tool in analysing how a product is doing and for a firm to manage its portfolio of products (Palmer, 2008). It is also useful in helping make strategic decisions about the marketing strategy of a product and the best way to market it while it goes through the stages because the marketing mix varies at each stage. It is more descriptive rather than predictive (website). The life-cycle of different products vary, and it can be difficult to identify the stage at which the product lies in a PLC. The shape of a PLC varies as well and depends on the marketing strategies being applied to the product, as well as whether it is a product form, product class or brand that is being considered (Palmer, 2004). A television is a product class and usually has a lifecycle of about 70 years however it is easier to identify the life-cyle of a product form for example plasma TVs. HDTV is relatively new technology that is likely to be in its growth stage and has a lot of potential for the future however plasma is an older technology that is now most likely to be in its decline stage (website). LEDs and LCDs are much more popular and 3D TVs and OLED technology are being introduced as well. HDTVs lifecycle is predicted to grow and evolve over the next two decades due to the prediction and development of HDTV LCDs, OLEDs, 3D TVs, Laser TVs and Holographic TV (Squidoo, 2010). The LG 60PK250 60 HDTV is likely to fit into the growth stage of the traditional PLC as it was launched in March 2010 and combines HDTV technology with Plasma screen technology. The right kind of marketing strategy can be applied to help extend its life-cycle. (Refer to appendix 5) BCG MatrixThe Boston Consulting Group (BCG) Matrix is a tool that was developed in order to analyse the portfolio of an organisation to assess the products position according to its growth rate and its relative market share (Henry, 2008). It can be used to help make strategic decisions about their products and how to maximise returns on them (Henry, 2008). The growth rate is determined by looking at the growth rate of the economy and its market share is refers to its competitive position within the industry (Henry, 2008) The position of the LG 60PK250 HDTV can only be estimated based on the knowledge available. It is a relatively new product and is priced quite high. A lot of people would rather pay that money towards purchasing an LCD screen, however all the major retailers such as Argos, Currys, PC World etc. sell the television. LG also has a well-established brand and a loyal network of customers. For these reasons the television is likely to be a cash cow. Its market share would be relatively high due to being an LG TV as well as the fact that it is a HDTV. However its market growth is likely to be low due to the overall economic recession and PC screen technology replacing televisions. However the BCG matrix assesses performance based on only these two factors. It overemphasizes the importance of market share and market dominance (Henry, 2008, p. 241). It also relies on managers judgements (Henry, 2008) and does not take into consideration other internal or external factors that could determine the success of the product. However it is a useful tool to use in conjunction with other strategic theories such as the PLC curve before. SWOT AnalysisA SWOT analysis is a framework used to assess the strengths, weaknesses, opportunities and threats of an organisation and its marketing environment (Palmer, 2004). The strengths and weaknesses consider the internal environment and the opportunities and threats are linked to the external environment (Henry, 2008). SWOT Analysis of the LG 60PK250 60 HD TV Strengths Well established and popular TV Brand Big screen size Built in freeview Currently in intro/growth Weaknesses Plasma screen technology declining Expensive due to screen size No innovative technology Opportunities Popularity of HD TVs Potential for growth Increasing sales due to end of recession Threats Similar products available at different prices High competition PC/online video streaming technology taking over Innovative technology taking over for example 3D and OLED TVs A SWOT analysis can be useful for the general and competitive external and internal environment however it does not take into account unpredictable changes or events in the external environment (Henry, 2008). It helps identify weaknesses and opportunities for which strategies can then be developed to make improvements. However, some of the limitations of a SWOT analysis are, it is hard to identify what is a threat and what is an opportunity, sometimes the same thing can be a strength or a weakness and the analysis can be too focused within the industry boundary (Henry, 2008, p. 120). In this case the SWOT analysis is stronger as it has been used in conjunction with a PEST analysis which was conducted to analyse the external environment in detail. Buyer Behaviour If organizations want to survive in a challenging market, customers should be always at the very heart of their operation. Marketers are expected to be aware of what consumers are thinking, what they need and what they want to buy. Basic insights into buyer behaviour can be seen as a versatile key to unlock all those thorny questions. The model of buying behaviour Evaluation of alternatives Information research Purchase decision Post-purchase behaviour Need recognition Source: Kotler and Armstrong, 2004, p. 198 The model is designed to synthesize and coordinate relevant concepts that reflect the problem solving progress inside the emotional consumer. The three main components of the model are: input, process (buyers black box) and output (Kotler et al. 2001, p.191). The input The input component rests on external influences which can be observed as sources of information affecting consumers product related values, attitudes, and behaviour. Firms marketing efforts and other stimuli like socio cultural environment, economic environment, technological environment and political environment are chief among those. Marketing Efforts The firms marketing activities are direct components that play a pivotal role in persuading consumers to buy and use products of a manufacturer. Marketing strategies consists of products, promotion, price, and channels of distribution. We will have an in-depth insight into the marketing efforts of the product LG 60PK250 60 Full HD Plasma TV in the session marketing mix later, but some key points can be identified as: Product: The TV can be classified as a consumer product generally acquired by the last consumers for individual consumption. It is an amazing innovation of LG which allows customers to enjoy creativity, high technology, convenience and other great values. The TV could be a big opponent against a number of other high tech TV series in the market in 2010 because of its outstanding features providing superb crystal clear picture quality perfect for bringing the cinema experience home, or converting the living room to a sports stadium. Promotion: LG foremost advocating of the product is through publicity crusades on TV, publish newspapers, hoardings and the internet. Price: According to Mintel 2009, 86% of customers consider the prices of products as their first priority. The price of LG 60PK250 60 Full HD Plasma is quite high (more than 1000GBP), and this could be a disadvantage f

Friday, October 25, 2019

Analysis Of Amy Lowells Poem A Decade :: essays research papers fc

Analysis of Amy Lowell’s Poem “A Decade';   Ã‚  Ã‚  Ã‚  Ã‚  In “A Decade,'; a poem by Amy Lowell, the reader is shown how a lover’s attitude can go from infatuation at first to just predictability and love. In this poem Lowell uses imagery and similes to elaborate on the feelings of the speaker towards his/her lover. In the beginning of the relationship the speaker is infatuated with the lover, and Lowell expresses this infatuation through the use of a simile in line one when comparing the lover to “red wine and honey';. As the relationship goes on deeper into the decade a comparison between the lover and “morning bread'; is made in line three, showing the reader that instead of being like “red wine and honey'; in the beginning, which burnt the speaker’s mouth with sweetness, now the lover is perceived as being “smooth and pleasant';.   Ã‚  Ã‚  Ã‚  Ã‚  The speaker of the poem could either be male or female, who is in love with someone and has been with that person for a decade. The speaker is telling the one that he/she loves how the feelings have gone from just being infatuated with them to being “nourished'; by them. The tone of the poem is hard to describe; it is actually the “lovey dovey'; feeling that should come to the reader while reading this poem. The poem has no set rhyme scheme, and is six lines long in one stanza.   Ã‚  Ã‚  Ã‚  Ã‚  Following, is my paraphrase of the poem. When we first met you were sharp and sweet And when we kissed it burnt my mouth because I wanted you so. Now that it has been a few years you are still pleasant and smooth. I really don’t pay attention to how you taste, now I know you too well. You complete me. Thorne 3   Ã‚  Ã‚  Ã‚  Ã‚  In the poem “A Decade'; by Amy Lowell, she tells the reader how feelings go from being wild and crazy to being second nature to the speaker.

Thursday, October 24, 2019

William Shakespeare’s Hamlet Essay

The tone of William Shakespeare’s Hamlet is set by the theme of madness and deception. The death of Hamlet’s father and the appearance of his ghost to his son sets into motion a series of events that end in leads to the near total destruction of the Danish court. No one proves to be safe from the pervasive nature of their own guilt, real or imagine, as the character’s fall victim to Hamlet’s madness and the king’s deception. Revenge and fear, in particular, play central roles in the eventual conclusions of the play, as it provides a vehicle for the concepts of madness and deceit, as well as the bloody and darkening shadow that falls upon Denmark itself. Even before he sees his father’s ghost among the castle walls, the seeds of suspicion and disgust have already grown to fruition within Hamlet’s mind. All that is needed to touch off this dark depression into full-blown action is a spark. This spark comes in the form of the deceased king, who gives voice to his son’s suspicions. It’s interesting, given the full blown form that Hamlet’s madness later takes, to consider that the conversation between father and ghost may have been a delusion. Though it’s hard to write off the apparition itself as false, since it is the guards who first see the ghost walking silently, the conversation between father and son is private and serves to provide justification for Hamlet’s later actions. In this way, it’s possible that this conversation was simply the beginning point for Hamlet’s growing insanity. From this first act, the other events fall in quick succession as though predicted. Death becomes a central almost fated result of the lethal mixture of Hamlet’s growing insanity and the guilt of the king There is a fine line between Hamlet’s realities and his delusions, as shown in the truth of his uncle’s deceit. It’s important that the tragedy of Hamlet begins and ends with death, providing a full-circle to the King’s murder of his brother and Hamlet’s own revenue and death. This is due in part to the larger significance of death both as an ending and a beginning. The tragedy of Hamlet itself begins and ends with death while the dead themselves provide witnesses. It’s important to note that even as the death should be released by the chain of events, they are not allowed to truly rest. From Hamlet’s father the king, to Ophelia’s drowned memory, they are allowed little reprieve. Instead their deaths act as cataclysms for more tragedy and death. It is Ophelia and Polonius’s deaths that cause Laertes to meet his death at the end of Hamlet’s poison-tipped blade. Connected to the idea of revenge, the dead are fuel to the fire and darkness that seep into the minds and actions of all involved. Given the heavy presence of death, it is no wonder that the images of darkness and the adjective â€Å"black† is repeated throughout the book. It seems to be almost an eternal night in Hamlet’s Denmark. There is no comfort. There is no hope, only sadness and death. Revenge, madness, and pride are connected in Hamlet through their common dark designs and darker endings. The need for revenge, which is bred from Hamlet’s encounter with his father’s ghost and eventually drives his madness, is not justice. This revenge is part duty, part self-preservation. Hamlet is lost in his new role in his family, with his mother’s marriage to his uncle and the usurpation of the crown from Hamlet’s own head. In taking action against his uncle, Hamlet is defending the honor of his family and attempting to reclaim his own self which has been lost (I. iv. ll. 21). With the new developments, Denmark itself has become a prison (II. ii. ll. 241), and he is a prisoner to the awareness of his position and the growing need to exact revenge. It is important to make the distinction between the two, revenge and justice. Hamlet is seeking to right the wrong of his father’s death, at first through revelation but then when this fails through violence. There is not the sense that Hamlet expects to escape his own death in the process of exacting revenge but at the same time there is the maddened sense of invincibility about him. He hopes to regain part of himself in destroying his uncle, however, he is already lost to his own fear and insanity. The concept of blood is important throughout the play, both in literal form in showing the brutality of Hamlet’s actions, and as representative of family. The physical presnece of blood is seen throughout the play in the deaths of even those who do end in bloodshed, like Ophelia;. The final scene in Act V is the bloodiest, with the deaths of Laertes and Hamlet, the wounding of the King, and the poisoning of the Queen. That final scene is also a good example of the power of blood, in the family sense, as Hamlet finally gains resolution in the deception of his uncle and his mother’s marriage and Laertes himself is able to avenge his sister and father. However, the concept of family goes much farther back in the play, to the very beginning with the first appearance of the dead king, still linked to his son and the tragedy of his blood, who himself is heard by Hamlet to call for revenge. For Hamlet, the concept of blood is perhaps the most sensitive and the core root to his own madness. A chief source of hurt pride for Hamlet is the marriage of his widowed mother to his uncle. In Hamlet’s eyes, not only has the new king usurped the role of his dead (murdered) brother but he has also taken over his brother’s position in the Queen’s bed. This is not a difficult idea to understand; Hamlet obviously feels a strong loyalty to his father and to the idea of his own succession. However, Hamlet’s constant condemnation of the King and Queen’s marriage being â€Å"incestuous† shows more about Hamlet than his mother, who is constantly condemned by her son for the marriage. The king is Hamlet’s paternal uncle and therefore, unrelated to the Queen except through the marriage of his deceased brother, Hamlet’s uncle. Therefore there is no real incest going on between the newly married couple but rather a joining of past and present. Instead Hamlet is showing an intolerance to change, that when divorced of his uncle’s treachery, is not quite as damning. However, true to the form of the play, the marriage has been built upon the dark deeds of the King. Their marriage is a deceptive continuity, the Queen herself innocent to the dark deeds of the King. She is not wholly innocent, as she ignorantly believes in the innocence of the new King. While she obviously loves her son, in sensing and fearing Hamlet’s growing restlessness and insanity, she does in a manner turn away from him. Seeing only death in her son’s countenance, it is understandable that she would ally herself with the calm presence of the new king. However, there is something of a resolution between mother and son. When the queen drinks the poison, the King has prepared for Hamlet, she joins the ranks of the innocent dead. Like Ophelia, the Queen becomes a kind of martyr to the ulterior motives of royal ascendency and the revenge of her only son. Though the King may have had larger ideas of their marriage, the Queen’s tragedy seems to be a belief in hope. In remarrying she is hoping to continue her life and in Hamlet she sees hope for her love and affection, even as he rejects her. Without the morality of justice, Hamlet’s revenge fails to provide any resolution. While death is certainly an end and a recurrent theme throughout the play, the persistence and skewed senses of madness prevent the carnage of the Danish court from representing an absolute ending. Instead, there simply seems to be no one else to truly die, no one else to suffer within this narrative of tragedy. Hamlet’s madness had acted in a way to bring about the complete destruction of all he’d ever held dear, it spent not only the resolve of it’s master but everything which it touched. The court of Denmark is withered but no longer a prison to Hamlet as he can depart in death as he was never able to in life. Though Hamlet finds his revenge and his end, he does not find true peace. Fueled by his own depression and anxiety, the injured pride of a fallen son, Hamlet instead creates a cycle of violence and fear which in the end even he falls prey to.

Wednesday, October 23, 2019

Excessive Happiness with Patch Adams Essay

â€Å"Patch Adams† is one brilliant movie that touches the hearts of those who watch it and also has this very strong force that attracts the viewer’s attention to continue indulging into every scene, to listen in every line spoken by each actor, for in each line hides a deeper meaning. Lastly, this movie truly affects the lives of the people watching, young and old alike. Patch Adams is truthfully a very heartwarming story that makes one person think and focus on one’s own purpose and plan in life. It thought me to enjoy every moment of my life and to keep on pursuing what my heart truly desires. As Arthur Mendelson said, â€Å"If you focus on the problem, you can’t see the solution. Never focus on the problem! See what no one else sees. See what everyone chooses not to see†¦ out of fear, conformity or laziness. See the whole world anew each day!† This movie is also packed with humor, sorrow, love, but most of all hope. It is a one of a kind story that lifts the spirit of all who are depressed, of those who feel as if they’re all alone in life, and those people who are battling with sickness. It teaches us that death is a natural phenomenon which we can’t avoid and escape from, and at the same time it instill in our minds that as long as we live, we should make the most out of our lives, fix all the misunderstandings, communicate to the person we haven’t talked for a long time, and above all, continue serving the people and God. I could not say anything negative against the movie because in the first place, it has excellently portrayed the beauty of life. Also, the story imparted a lesson that what matters most is the happiness and feeling of fulfillment in ourselves as we take care of the others and not just the payment that comes for the service offered. When we do service wholeheartedly, we touch lives, we change perception, and we are able to be appreciated by the people whose lives we were able to transform. To end this reaction paper, all I can say is that God works amazingly and that each one of us has a purpose in life. The realization of this purpose depends on the person if he will accept this unreservedly and will commit to it ready to face all the hurdles that will block his way. We must never be afraid to take risks and when we do things, when we make a decision, we must always offer it to God that He may guide us along the right path. When we do this, we are assured of not only extreme happiness, but also ETERNAL AND EVERLASTING SERENITY with God.

Tuesday, October 22, 2019

The United States and Johnsons War essays

The United States and Johnson's War essays In the 1950s, the People's Republic of China became a growing source of concern for the United States. China's expansion of power and influence was potentially leading to the spread of communism in the world, especially in Asia. The United States wanted to keep its position in Asia, so they decided to take a lead role in the containment of China. The United States new containment policy focused on South Vietnam. It was here that the revolutionary Vietcong were trying to overthrow the South Vietnamese government, which America supported. The Vietcong, supported by Communist North Vietnam, had ties to China. After the assassination of President John F. Kennedy, Lyndon B. Johnson inherited the conflict in Vietnam. Johnson came to office convinced that the United States had to respect its commitment to South Vietnam and resist communist control. The President felt that the United States could only encourage and support the development of the political and military programs in South Vietn am. He was convinced that success depended predominantly on the South Vietnamese. As the war dragged on the South Vietnamese became weaker, and the war became increasingly controlled by the United States. Johnson's dilemma was whether he should Americanize the war or not; his resolution was to become involved in the conflict, and his decision crippled his plans to improve the nation. The Johnson Administration's approach to foreign policy was that we would not tolerate aggression, and we would honor our commitment to South Vietnam. The United States learned in World War II, that aggression could not be tolerated because it can lead to such atrocities as World War or a Holocaust. In addition, the United States had a policy that we would limit the spread of communism because, in the eyes of America, democracy should prevail. To prevent communist control of South Vietnam, which already had an American presence, the United States was committed to supporting ...

Monday, October 21, 2019

Ancient Philosophical Orientations essays

Ancient Philosophical Orientations essays Considering the events that occurred in the United States recently, the mathematical and humanistic orientation should be used to advise the U.S. citizens and help them deal with their problems. The mathematical orientation attempted to move from the material level to a general principle for all life. Pythagoras formulated this orientation. He stated that we know the world through our......................... Hippocrates was also a mathematician. He claimed that unity of numbers is the basis of life. The people in the U.S. could use this orientation. Firstly, it is stated that the world is distorted and artificial, this can be clearly seen in what occurred on the 11th of September. The distortions of this world are easily noticed and humans can sense them through our sense impressions. Through our senses we know the world. Secondly, it states that a more permanent reality exists in underlying relationships. The U.S. citizens should create those kinds of relationships to make themselves stronger and use their reasoning to get through this terrible situation. They can also follow Hippocrates, who states that the unity in numbers is the basis of life. If the U.S. people could stick together they would be able to deal with their problems together, which will make their problems easier to deal with. Americans should start believing that there is power in unity. Under the mathematical orientation it is also stated that humans beings should focus on perfection in their lives. They should try to live perfect lives. Perfection can only be developed by the perceptions that we create of the world. If we want to live perfect lives we can rise above the destruction and distortions in the world and become perfect ourselves. Therefore, Americans should rise above all the destruction that terrorists are creating in their lives, and try to get back on track and adjust to their lives as it is now. ...

Sunday, October 20, 2019

Vegetarianism vs Omnivore Essay

Vegetarianism vs Omnivore Essay Vegetarianism vs Omnivore Essay Why Vegetarianism is better for the Health than Omnivorism? Abstract Vegetarianism is the practice whereby a person does not consume animal foods, restricting him or herself to eating vegetable foods only. Such a person is referred to as a vegetarian. Vegetarian diets vary widely, ranging from exclusive non-consumption of animal products at all to consumption of animal products such eggs, dairy products, poultry and fish. Vegetarian diets involve plant based foods like legumes, grains, vegetables, nuts fruits and seeds. Vegetarians vary depending on whether or what kinds of animals are eaten. Strict vegetarians are called vegan and their diets exclude all forms of animal products like fowl, meat, eggs and dairy. On the other hand, a lacto-ovo- vegetarian consumes dairy products such as eggs besides plants products. Whereas Lacto vegetarians consume dairy products in addition to plant products, an ovo vegetarian consumes eggs only, as animal products (Nordqvist). Fruitarian vegetarians consume raw and dried fruit and vegetables only. Cooking is believed to harm the fruits’ nutritional ingredients. Such vegetarians eat all types of fruits, both sweet and non sweet. There are also the semi-vegetarians who consume plant based foods combined with slight amounts of poultry and fish. On the other hand, the macrobiotic vegetarians’ diet consists of cereals, whole grains and cooked vegetables. Omnivorism vegetarians on their part belief in the exclusive consumption of animal and plant based foods. They consume both in moderation. There is a growing concern that the different types of vegetarians like lacto vegetarians are ethical omnivores. An omnivorous diet contains plants and animal foods, but omnivorous persons put more emphasis on meat than on other foods (Nordqvist). As vegetarianism has gained popularity in the 21st century, there are reasons as to this newly emergent dietetic trend. Some of these reasons include the following: 1. How did vegetarianism come about? 2. What are the health benefits of vegetarianism, as opposed to omnivorism? 3. What are the social values for being a vegetarian, as opposed to omnivorism? 4. What is the ethics behind vegetarianism? 5. What is the spirituality behind vegetarianism? 6. How do I become a vegetarian? 7. What might happen if plants cease to exist anymore? History of vegetarianism dates back many centuries from the Asian subcontinent. However, vegetarianism is not historically constrained to the East. As early as the 16 century, Greek philosophers like Pythagoras and others abstained from meat consumption based primarily on their belief in the transmigration of souls. The 18th century vegetarian advocates included Voltaire of France and Franklin Benjamin of America. Although there have always been a followers of vegetarianism, the rapid growth of the movement in the United States occurred principally since the 1970s. Currently, there are millions of vegetarianism, as well as magazines, journals and books published to help them in pursuit of vegetarianism. One key reason for vegetarianism is regards for health. There have been nauseous concerns about sanitation of slaughter methods and production houses. This raises a health concern on possible contamination of the meat itself during the transportation, storage and entire preparation process. In America, there are about one million farmers and ranchers who carry out livestock farming. In comparison there are about six thousand plants that are federally inspected to process. Additionally, only four major packers process about 70 percent of beef and other four packers of 60 percent of pork in the United States. Further, there are concerns that persons concerned with slaughtering do not observe humane slaughter act of 1960. The act necessitates that, before slaughtering, animals must be rendered wholly unconscious, with the least of excitement and discomfort by use of electrical, mechanical and chemical (carbon dioxide gas) methods. Some persons contend that these methods are not as accur ately as they should be. Lack of observation of these principles results in contamination of the meat products considering that meat products are delicate and highly perishable products. In order to live healthy, persons should resort to vegetarianism (Keegan 136). Over consumption of meat products is the leading cause of weight gain, whereas overconsumption of vegetables does not result in weight gain. Meat intake results in calories add up bit by bit compared to fiber rich veggies like green beans. Persons who consume large quantities of meat are obese, while persons consuming veggies are healthier. Since meat consumption has resulted in obesity among many people, fast foods around the world are embarking on selling vegetable meals, which is increasing ground, implying that vegetarianism is better for health than omnivorism (CindyL). Omnivorism results in low life span as compared to vegetarianism conscious living. A survey sponsored by the United States national cancer institute revealed that persons who eat four bits or more daily are at 30percent risk of dying than vegetarians. The study further showed that processed meat also increases death risks. Meat does not contain fiber, which results in the digestive system complications. Further, lack of fiber in the body increases the risk of heart and cancer problems. According to National Cancer Institute, Rectal and colon cancer have resulted in more 51,690 deaths in United States in 2012. While lack of fiber in meats causes diseases, presence of fiber in vegetables protect the body against disease. As such, vegetarianism is better for health than omnivorism. Meats contain saturated fats which are harmful to the body. The meat fats surround the arteries and vessels of the heart, interfering with the proper functioning of the heart. The interference affects free movement of blood in the body, posing the risk of heart attack. Meats contain a high concentration of salts and nitrates. Meats like hot dogs and bacon contain high salts and other preservatives which are not healthy for the body. Further, such foods contain animal fur, which means that they are not prepared in healthy ways. Other preservatives in processed meats are harmful to the body, since they contain chemicals that are carcinogenic. For instance, high concentration of salts and nitrates can cause high blood pressure and trigger other cardiovascular and chronic ailments. In order to live healthy, meat consumption should be balanced with vegetables. Proteins obtainable from animal products can also be obtained in plants, whereas nutrients available in plants cannot be substitut ed for anything else. This is a clear indication that vegetarianism is better for health than omnivorism (CindyL). Vegetable foods are very healthy to the entire body, and especially the heart. Does the omnivorism affect the heart? This is a contentious topic that has been the subject matter of debate for several decades, but doctors and scientists came to agree that diets could cause or prevent heart disease. This view is also held by the seventh day Adventist religious group, who are massive flowers of vegetarian practices worldwide. The religious group holds the following precepts on the health benefits of a vegetarian lifestyle. They assert that Adventist omnivore men who are fifty five years and above are twice more likely to die of a heart ailment than vegetarian Adventists. Men aged 40 to 54 who eat meat more than six times a week are 4 times, likely to suffer from a deadly heart attack than vegetarian men. Women over 55 years who eat meat are 1.5 times at risk of a lethal heart attack than do female vegetarians. As for Christians who are strictly vegetarians, their assertion comes from th e book of psalms 104:14. The verse states â€Å"He causes grass to grow for the cattle, and vegetables for the service of man†. Another verse in Genesis 1:29 that supports this view reads as â€Å"I give you every seed bearing plant on the face of the whole earth and every tree that has fruit with seed in it. They will be yours for food† (Contreras 85). Even the conventional American dietetic association recognizes that a budding body of scientific knowledge holds an affirmative association, between the consumption of a plant based diet and prevention of certain ailments. The meat industry denies the health gains of vegetarian diets. However, research on cancer high blood pressure, obesity and heart diseases indicates otherwise. A recent research on the role of diet in prevention of certain conditions evidences that heart disease is related to excessive intake of fats. The foods that we take are the sole important factor in establishing whether or not we develop heart diseases. Fruits and vegetables are the backbone of a healthy heart. Several studies show that persons who consume a lot of fruits have reduced risk of heart disease. One such example is Finland, where people consume potentially more fruit and vegetables. This change is related directly with decrease in deaths from the heart ailment (Keegan 156). In San Francisco, Dr. Ornish Dean of the California University found that individuals who consumed vegetarian foods that were low in fat had half the number of heart complications as people who ate meat on a typical American diet. Additionally, they shed off thirteen pounds and kept it off for a period of four years. Fruits and vegetables do not have cholesterol and are naturally low in fat concentration, calories and sodium. They are rich in fiber, folic acid, protein and vitamin C. In another study carried out in Italy, high levels of vegetable consumption led to 21 percent reduction in heart attacks and reduced chest pains by 11 percent. A high consumption of fruits also reduces blood pressure. Vegetables and fruits are rich is phytochemicals which help in prevention of heart ailment. Phytochemicals are biologically active minerals and vitamins that fall into plant sterols, flavanoids and plant sulfur compounds (Contreras 94). Plant sterols help to obstruct cholesterol assimilation from the diet or increase excretion of cholesterol in the body. Flavanoids extend the activity of vitamin C by acting as free fundamental scavengers, prevent LDL cholesterol oxidation, inhibit aggregation of platelets and possess anti-inflammatory action. Intake of flavanoids has been shown to decrease the casualty of heart ailment and the incidence of heart attack. Mature males with high consumption of flavanoids were 60 percent less the risk of heart death than low consumers according to the Zutphen elderly study. The study also revealed that most- menopausal women consumers of fruits and vegetables are responsible for 38 percent reduction in heart complications. Broccoli was found essentially noteworthy on reducing heart disease (Contreras 96). Plant sulfur compounds found in the allium family of vegetables has been shown to have preventive and protective properties against cardiovascular disease. Garlic leeks and onions are specifically shown to have these properties. Color pigments; anthocyamins in vegetables and fruits helps to shield consumers from heart disease. They protect heart disease by slowing cholesterol generation. Carotenoids pigments in yellow orange green and red vegetables are powerful anti oxidants that satiate free radicals, strengthen the immune system and protect the body against oxidative damage. Vegetables help to maintain the level of sugar in the blood which reduces the risk of adult onset diabetes (Contreras 91). By logically comparing omnivores and carnivores, it is clear that man was not created to take meat. Meat eaters have claws to help them in their meat eating habits while humans do not have claws. Meat eating animals have sharp front teeth for tearing flesh with no flat molar for grinding. Humans have no pointed front teeth, and have flat molars for grinding, similar to that of herbivores. Meat eaters have a larger intestine capacity that is thrice their body length in order to aid rapidly decaying flesh to bypass through rapidly. Human on the other hand have an intestinal track that is ten times their body size. Another physiological difference that shows that vegetarianism is better for a man’s health is that, meat eaters have a powerful hydrochloric acid in the stomach to aid meat digestion while humans have a weaker stomach acid. This shows that humans overwork their digestive system by consuming meat. Humans have a properly developed salivary gland, which is vital for pre- digesting grains and vegetables. Meat eaters do not have salivary glands in the mouth. These distinctions clearly show why vegetarianism is the healthy way for human beings (The Vegetarian Resource Group). A certain group of researchers investigated for the symbolic meaning of eating by contrasting the beliefs and values of omnivores and vegetarians. They contrasted a wide assortment of omnivores and vegetarians on the right wing totalitarianism, social domination orientation, eating values and human values. The participants tending towards omnivorism differed from those inclining towards veganism in two chief ways. The omnivores were more likely to sanction hierarchical ascendancy, and they placed less importance on sentimental states. Consequently, the approval or rejection of meat covaried with the approval or denunciation of the values related with meat; that discovery suggests that persons eat meat and embrace its representation in manners unswerving with their self definitions (Keegan 169). The spirituality behind vegetarianism is traceable in old religions like the Jewish and Christianity. Jewish dietary laws follow the context of mosaic laws, and they prescribe a healthy living whether one is Buddhist, Chinese or Muslim. Religious reasons are the primary reasons as to why some people adopt vegetarianism. Some religions assert the belief of re-embodiment, a multilfe relationship between animals and humans, thus, eating flesh is forbidden. As such eating flesh is considered as a taboo in religion. Vegetarianism becomes the best solution for such persons as they observe their diets (Keegan 159). Environment ethicists and advocates assert that a diet devoid of meat relates to environmental concern. Persons concerned on the planet ability to produce sufficient quantities of food to sustain a burgeoning population think that lessening meat consumption will aid. For illustration of this point, an acre of land will yield a greater quantity of edible plant than animal meat. One acre of land is capable of producing as much as 385 pounds of alfalfa seed from one pound of seed. If in turn the 384 pounds are sprouted for food, the yield will be around 3180 pounds of consumable sprouts. As such, consumption of plant can make a significant environmental difference. As part of ethics associated with omnivorism, taking the life of the poor animal is bad as it involves killing. In order to live a conscious life, a person can use the gradual or rapid change. Gradual change into vegetarianism is preferable because the slow change tends to become more of a lifestyle and long term move. Additionally, rapid change may not go well with some people; their digestive systems may not accommodate such so fast. A gradual change entails increasing intake of legumes, fruits, vegetables and whole grains while lessening meat intake at the same time. For persons who want to become vegetarians, they can follow the following guidelines. First, choose one whole grain products like cereals and rice. Ensure that the diet is diverse. Consider low or non fat dairy foodstuffs. Reduce intake of eggs consumed per week to three or four in one week. It is necessary to plan well on what foodstuffs to purchase when shopping. Read through the food labels before purchasing. Finally, it is essential to identify a specialist store where one will be obtaining supplies. If plants cease to exis t, there would be no life for both the omnivores and the vegetarians. Safeguard of plants should therefore be enhanced in order to drive healthy and conscious living. writing service provides students with quality custom written papers. All academic essays are written by professional  essay writers from scratch!

Saturday, October 19, 2019

The Economic Impacts within the Oil and Natural Gas Industries Research Paper

The Economic Impacts within the Oil and Natural Gas Industries - Research Paper Example it has employed numerous Americans to participate in the exploration of new oil fields, production, processing, supply, and marketing of the oil and natural gas. It also buys the intermediate raw materials from the U.S. producers. This has led to industrial development, thus, leading to creation of more jobs. America is in the middle of an oil and natural gas revolution, which has the potential of significantly affecting the environment, national security and most importantly the economy. It is now able to tap into enormous stores of oil and natural gas locked in shale deposits around the country, thanks to technology breakthroughs. These include horizontal drilling, hydraulic fracturing also referred to as fracking and seismic imaging. These new possibilities will enable the country to replace coal as a source of energy with cleaner and environmental friendly natural gas (Friedman, 2012). The shale oil and natural gas boom however has been a mixed blessing for the independent oil an d gas firms. While technology breakthroughs have helped to open up new vast areas for exploration and production, the natural gas prices have been on the lower side creating challenges for the production companies. This is because, these companies are trying to justify the cost of production but the lower gas prices are making it harder for them. Current gas prices only provide these companies with marginal profit possibility at best considering the high production costs. While crude oil prices keep rising, standing currently at $93 per barrel, prices for natural gas remain stuck at $2.96 per a thousand cubic feet (Contagion oil & gas, 2010). Economists hope that natural gas will substitute crude oil considering gas is cheaper relative to energy produced. This however, is not likely to happen with production companies seeking to shift from production of natural gas to crude oil to correct the financial imbalance (Contagion oil & gas, 2010). According to an article published in finan cial times, companies may be looking to shift from natural gas to production of oil. Many production companies are looking to sell off their natural gas assets for a chance to participate in the booming shale oil market. While much attention has been paid to large quantities of natural gas shale, companies have realized that with newer technology, they can extract oil too. The article states that by 2010, the number of companies drilling oil in the country had increased from 180 in 2009 to 720 (Contagion oil & gas, 2010). Chesapeake, the second largest gas producer in the country, stated that it was reducing its gas production by 7 percent by the year 2013. This would bring down the company’s record of 23 years in which it has managed to increase to its production every year. The company officials commented that gas production would continue to decline if the prices kept on going down. This is because current prices will not allow companies to make an attractive return on the ir investments particularly in light of the investment costs incurred in developing the new unconventional gas fields that are likely to increase gas production for the next five years (Ridder, 2012). While a reduction in gas production would be considered a negative thing, today it is not. In fact, investors and analysts consider an increase in gas production as negative. Oil and gas companies are looking forward to generate attractive returns from natural gas production. Moreover,

Friday, October 18, 2019

Managing Financial Resources and Decisions Essay - 1

Managing Financial Resources and Decisions - Essay Example Managers believe that finance promotes a better understanding among departments and assist them to achieve corporate strategy (Shim & Siegel, 2008, p.5-7). There are different tools through which the management analyses the efficiency of their financial management strategy. Few of the commonly used tools are ratio analysis, budget forecasting and analysing, net future cash flow though NPV. Management also uses certain specific tools to determine the profitability and the rate of return through tools like IRR, ROI and profitability index. Any problem existing in the financial policy followed by the company can lead to a major problem in future. Therefore the financial department should analyse the efficiency of these policies on a periodic basis and should update them to cope up with changing market scenario. British Airways is a full service providing global airline that offers low fare routes throughout the year. The airline has an extensive network almost all over the world and connects all the vital destinations. The huge fleet size, large number of international flights and dense networking makes British Airways the largest airline in UK. At present the company has it’s headquarter at London Gatwick Airport as well as London Heathrow Airport. The airline service provided by the company connects more than 150 destinations through 248 aircrafts. However increased competition in airline industry, fluctuation in crude oil prices and collapse of the world economy has lead to the lowering of its passenger base. This downfall is also affecting the revenue as well as market image of the company. To have a better understanding of the efficiency with which BA manages its finance, an in-depth analysis of the company’s financials was done. On basis of this analysis certain vital f actors related to the company are discussed below. After analysing the annual cash flow statement of the

Discussion Board Post Response Essay Example | Topics and Well Written Essays - 250 words - 1

Discussion Board Post Response - Essay Example I would like your amplification on an issue that is not clear to me in your post. How can you use your strengths and those of the nurse to foster trust between her and her colleagues?. Effective communication skills as a manager are important in terms of communicating organizational as well as individual objectives within organizations. Therefore, your post has helped me understand this clearly Kinsey Weathers. Offering a listening ear as well as your full attention as you do when employees come to your office is a strength that could propel you far in your career. I am in agreement that eye contact is imperative when communicating with others. Advising the nurse and helping her address her personal problems affecting her work is a form of coaching. Tyra (2008) supports your application of your strength through coaching and asserts that "The coaching relationship provides support and accountability for clients to help them change feelings, and beliefs that are blocking them" (112). In my organization, we use trainings, either on-the-job training or holding seminars, to coach employees on how they can apply their strengths in dealing with difficult situations. This has enabled them to improve their performance

Health Insurance Coverage for Mental Illness in the US Essay

Health Insurance Coverage for Mental Illness in the US - Essay Example who support the person, his living conditions, etc bring along lot of physical and mental stress and might lead to mental illness and thereby disorders. Generally it gets affected to the aged people sooner, as they are not taken enough care of by the younger generation. Most of such illnesses occur in the well and good families and hence the researchers have cited the hereditary conditions as a cause. Currently as of now in this big world where we get the diagnosis for every minute disease or sickness, unfortunately there is no diagnosis to know about the condition of a person who is not fit mentally. These persons are diagnosed by the psychiatrists with the assistance of experienced and qualified doctors over a series of conducted tests and formal discussions with the person. At times these kinds of tests have to be carried on twice a week or on a regular basis and to be accustomed to the financial situations one should have a regular income to afford for the immediate medical care and treatment. Hence it is always suggestible or more appropriately advisable to have a health insurance coverage, which could relieve a person from the medical expenses touching the skies in today's expensive world. A health cover is very beneficial for those people who try to cope up and care for the mentally retarded people experiencing difficulties who are poor enough to fund themselves for their expenses. There are innumerable health cover agencies both private and government which provide cashless treatment for such sick people with a nominal amount of premiums. Well Point and United Health Group now control a third of the US health insurance market and cover 61 million US citizens. The services of the Health Insurance Institutions include Advocacy, Career Support, Community Support, Employment and Training, Housing, Help lines and most importantly Nursing & Residential Care. Every view of all the services is designed to the needs of the people with respect to all the ages and thereby deals with the problems and also solutions. Advocacy: These services are subjected to those people who can avail the powers of the Mental health legislation. They help them in defending their rights legally retaining their Due respect and dignity when concerned to issues related to hospitalization, treatment and recovery. It would be very beneficial dealing with many issues including admission and discharge in a well equipped hospital, case conferences and its reviews, complaints, requests to see medical records, or for that matter when required for a second opinion, and physical care needs. Carer Support: It is the support given by caring and kind people who only serve people with a big heart to give them the care which they need in everyday life in their long and enduring illness visiting ill people at their convenient timing and at their residence. This care enables to lead a normal life alongside taking the treatment without any neighborly inconveniences and other related difficulties. Community Support: It is the practical support given to an ill individual to empower them with the positive and motivated guidance to get back to work with confidence through informal social contracts with small group work, an opportunity to develop new skills with structured and focused work. They offer access to a wide range of information,

Thursday, October 17, 2019

Using Accelerated Learning Approach in teaching English; teaching Essay

Using Accelerated Learning Approach in teaching English; teaching foreign elementary students how to write good grammatical sentences - Essay Example The accelerated learning techniques include â€Å"relaxation and concentration techniques (such as those originally part of Suggestopedia)† that â€Å"can greatly alleviate stress and fatigue and improve student’s confidence, concentration and memorization capabilities† (Bancroft, 1995). Bancroft identified the techniques that are found to be effective; relaxation and visualization exercises, TPR strategies, choral chanting and role-playing for regular language classes and listening to relaxation tapes, specially prepared vocabulary tape for home study. All these exercises involves preliminary trainings such as â€Å"physical and mental exercises, breathing exercises, outer and inner concentration (or visualization) exercises, the Sophrology memory training system and as adaptation of the original session in Suggestopedia† (Bancroft, 1995). The author believes that it is the student’s concentration which is in dire need of attention. With this realization, the yogic memory training elements should be incorporated into the language class whenever possible. This will be most effective is done together with elements of communication-based or language-acquisition approaches. Baenan, Yaman and Lindblad conducted study, â€Å"The Accelerated Learning Program (ALP) 2000-01: Student Participation and Effectiveness† to study the outcome of Accelerated Learning Approach in the teaching of reading and Math in Wake County Public School. The program was separately administered to grades 3-8 to K-12. For grades 3-8, the program was administered so that â€Å"95% of the WCPSS students will score at or above grade level† in reading and Mathematics (Nancy Baenan, 2002). On the other hand, â€Å"the high school program was designed to support students at risk of not meeting graduation requirements† (Nancy Baenan, 2002). The study employed both quantitative and qualitative analyses although bulk of the study is descriptive in nature. The study used

E-Business strategy Essay Example | Topics and Well Written Essays - 2500 words

E-Business strategy - Essay Example Starbucks Company also has an information technology department that incepted its first website in 1998. This use of website has enabled the company slowly embrace and transact with e-commerce. In the year 2000, Starbucks Company managed to upgrade its server system to the Microsoft Commerce server 2000, which led to a remarkable improvement witnessed in its online service delivery. The Company has continually embraced e-commerce by purchasing different commerce servers in relation to the change in technology Stanford-Smith and Kidd 2000.The presence of e-business and e-commerce has enabled Starbucks Company to consistently purchasing numerous advanced registers and coffee machines to replace the old systems. The use of these new systems has contributed to the improvement of staff‘s efficiency and the speed, with the inclusion of assisting the shops to produce better quality coffee products. The use of these new materials and processes has resulted in the company. Starbucks Com pany and coffee houses no longer experience annoying queues to be served. This ensures the Starbucks considerably expand its customer base, and assist in the improvement of better customer relations.E-business has become one of the few technologies strategies that have been sort of by many companies and organizations. Through this technology, companies are able to improve their facilities by the use of the internet, intranet and extranet in ensuring that they have both intra and extra communication within the company, and the outside world.... Some of the issues that need to be addressed include poor communication between the staffs, customers and the external world. Rationale for The process mapping of Starbucks technological advancement Starbucks has made some efforts to improve customer communication. This has been central to design evaluation. These efforts include development of the brand in order to improve customer experience. One of these processes involved improvement of internal communications in the effort to ease customer base connection. Sophisticated feedback machinery sees to it that customer’s feedback is collected and acted upon in an effective and timely manner. One of such an effort includes the intention by the company to partner with Square’s GPS mobile for improved payments. In addition, through GPRS, the customer can be able to receive alerts on any updates including special offers. Starbucks can also get alerts whenever a returning customer has returned for more. Furthermore, Starbucks was named the most popular social media brand. It uses several social media sites to reach out new customers and continued communication with the old customers. Some of the popular sites used by Starbucks include Facebook, Twitter, and Foursquare. In addition, the company has adopted the use of digital network in its stores. With Wi-Fi availability, the company is able to entertain customers with digital networks. The process mapping of Starbucks technological advancement The Intertwining E-business and Starbucks can be intertwined. This is because e-business uses tools like mobile phones, file transfer, video conferencing, internet, intranets, and extranet to improve the administrative and operational activities. It ensures that Starbucks is in a position to access the internet to source

Wednesday, October 16, 2019

Using Accelerated Learning Approach in teaching English; teaching Essay

Using Accelerated Learning Approach in teaching English; teaching foreign elementary students how to write good grammatical sentences - Essay Example The accelerated learning techniques include â€Å"relaxation and concentration techniques (such as those originally part of Suggestopedia)† that â€Å"can greatly alleviate stress and fatigue and improve student’s confidence, concentration and memorization capabilities† (Bancroft, 1995). Bancroft identified the techniques that are found to be effective; relaxation and visualization exercises, TPR strategies, choral chanting and role-playing for regular language classes and listening to relaxation tapes, specially prepared vocabulary tape for home study. All these exercises involves preliminary trainings such as â€Å"physical and mental exercises, breathing exercises, outer and inner concentration (or visualization) exercises, the Sophrology memory training system and as adaptation of the original session in Suggestopedia† (Bancroft, 1995). The author believes that it is the student’s concentration which is in dire need of attention. With this realization, the yogic memory training elements should be incorporated into the language class whenever possible. This will be most effective is done together with elements of communication-based or language-acquisition approaches. Baenan, Yaman and Lindblad conducted study, â€Å"The Accelerated Learning Program (ALP) 2000-01: Student Participation and Effectiveness† to study the outcome of Accelerated Learning Approach in the teaching of reading and Math in Wake County Public School. The program was separately administered to grades 3-8 to K-12. For grades 3-8, the program was administered so that â€Å"95% of the WCPSS students will score at or above grade level† in reading and Mathematics (Nancy Baenan, 2002). On the other hand, â€Å"the high school program was designed to support students at risk of not meeting graduation requirements† (Nancy Baenan, 2002). The study employed both quantitative and qualitative analyses although bulk of the study is descriptive in nature. The study used

Tuesday, October 15, 2019

History of Islamic banking Term Paper Example | Topics and Well Written Essays - 1000 words

History of Islamic banking - Term Paper Example One of the major functions of commercial banks is to mobilize savings and offer loans to the potential investors in the economy (Saeed, 1996). The system of regular banking asks for a certain price known as interest on the loans being given to the investors (USAID, 2005). The rate of interest charged on loans becomes directly proportional to the time period for which the loan is offered. The system is not the same for all the banks following Islamic banking system. This process of banking donnot involve in offering loans that are interest free. It is believed that ‘riba’ or ‘usury’ which is known as interest is firmly forbidden under the regulations of Muslim law. Islamic banks are rapidly growing all over the world both in Muslim as well as non Muslim nations. So apart from Islamic nations like Egypt, Sudan etc; Philippines, U.K., Denmark are also widely establishing Islamic banks in their economies although they comprise Muslim population as minorities. Is lamic banking theory thinks that it is incorrect to take benefits from borrowers. Unlike the commercial theories of regular banking, Islamic banking follows ‘riba’ which is actually based on concepts like ‘mudaraba’ and ‘musharake’ (Hamza, 2013). Thus by this process the creditors cannot raise the nominal value of loans offered. The board of Islamic banks are formed with Shariah scholars who would see that the interest of the laws is duly considered by almost all the banks following Islamic laws. The principles of Islamic banking explains paying as later after buying is ‘halal’ but if someone charges on the credited money even that is also punishable (Hosein, 2011). The regular banks deny loans without collaterals or interests. Flexible verses Fixed Return on Deposits The commercial regular banking system offers fixed rates of return on the deposits made by the depositors. The rate of fixed return varies according to the time perio d for which the deposits are made. In general there are three types of deposits or accounts that can be opened in regular banks which are savings, current and fixed deposits. As estimated the highest return is received from the fixed deposits, then savings and finally current account deposits. The system is not the same with Islamic banks, the depositors depositing money in such banks get variable returns. This is because the returns are given from the profits made by the Islamic banks. So the depositors may land up with either profit or loss. These banks follow a strict rule of investing in the poverty alleviation and rural development programs. Often due to the greater importance given in the welfare aspects potential deposits face losses kept in these banks. It is found that the lack of interests in depositors is becoming problematic in the expansions of such banks. It is stated despite of all the problems faced by the depositors no one has actually faced problems of making a los s in an Islamic Bank. The command deposits kept in the Islamic banks are under the contract of ‘Wadiah’. The fund deposited in the Islamic banks is not used for investments in the market. The fund can only be invested if it is authorised by the depositors. The different current, savings, or other deposit plans offered by an Islamic bank are always made very attractive to the depositors. The contract of ‘Mudharaba’ often set the demand deposits in the Islamic banks. Sometimes the rate of interests that the depositors receive is directly proportional to

Monday, October 14, 2019

The Structure Of Personality Psychology Essay

The Structure Of Personality Psychology Essay Everyone is created unique and special in their own way. Everyone has a personality of their own that is developed throughout ones life. To effectively and efficiently teach and ensure that each learner grasp the concepts, the teacher needs to understand each student and their personality. Personality can be defined as the pattern of behaviour that is enduring, distinctive thoughts, emotions and behaviours that differs from every individual and is used to adapt to the world. The personality of a person is forms with nature and nurture playing an integral role. With reference to the work of Child Dennis (2007:410), posited that personality involves knowledge of the total organization of humans A classroom is not just a cognitive habitat but consist of intricate personal interactions which deeply affect the learning and teaching processes. In classroom there are so many different personalities and characters that one must understand personality so as not to discourage the students because they are different. According to Buskist William (1990:496), personality is a particular pattern of behavior and thinking prevailing across time and situations that differentiates one individual from another.  [1]  No two persons think alike, everyone is different in attitudes, interest, learning abilities as well as thoughts. The personality of each individual develops though their genetics composition as well as their interaction with the environment. Plomin et al (2002:392) stated that from a sample of 24,000 twins his evidence points to genetic factors accounting for 40 percent of the variance and environment factors the remaining 60 percent. This means that the influential environmental factors are experienced by the twins independently of each other.  [2]   The researchers intent to highlight the structure of personality, personality theories, big five factors of personality, personality and the school environment and type A behaviour of students and teachers so that the researchers can emphasis the need to promote education on personality in schools and in the society so that everyone can accept each other with their differences. THE STRUCTURE OF PERSONALITY Personality according to Freud is made up of the Id, ego and superego. They involve in the process of shaping the individuals mind. According to Buskist William (1990:505), the unconscious mind is a perceptual battleground in which the Id, ego and superego are engaged in unending conflict. The result form the battle cause everyone to behave or react differently forming and showing a different personality. According to Freud the Id is the pleasure principal that seeks gratification and the instincts are: food, sexual pleasure and aggression.  [3]  The adolescents are often hungry and teachers would find them eating in class, fighting to get justice they think they deserve rather than complaining to the teachers. To deal with these behaviour teachers need to understand the students personalities. The ego involves cognitive thinking which allows reasoning, reality and process information about the environment. The ego links the individual and the environment and self awareness. According to Santrock (1994:31), Freud states that the Id is an absolute ruler, owed complete obedience; it is spoiled, willful, impatient and self-centered. The ego has the job of getting things done; it is tuned into reality and is responsive to societys demands. The superego is concerned with right and wrong; its role is to tell the greedy Id that nobler purposes should be pursued. The superego is the moral part of the self.  [4]   According to Santrock (1994:33)  [5]  Defense Mechanisms which are unconscious methods by which the ego distorts reality to protect itself from anxiety are: Repression is a powerful and pervasive defense mechanism since it works to push unacceptable Id impulses out of awareness and back into the unconscious mind. Rationalization is the psychoanalytic defense mechanism that occurs when the real motive for an individuals behaviour is not accepted by the ego and is replaced by a sort of convert motive. Displacement occurs when the involvement of unacceptable feelings from one object to another, more acceptable object. Sublimation occur when a useful course of action replaces and unacceptable one. Projection occurs when we attribute our own shorting, and faults to others. Reaction formation occur when we express an unacceptable impulse by transforming it into its opposite. Regression occur when we behave in a way characteristic of a previous developmental level. COMPARING PERSONALITY THEORIES INNATE VS. LEARNED FACTORS The question is; which factors affect the personality more innate or learned? Both of these factors are important in the development in an individuals personality. In the study of fraternal twin who were separated at birth proves that both twin were very different. They had the same genetic composition but their environment was different. One of the twins was in a wealthy environment with everything and the other in a poorer environment and they both turned out so different all because of the environment they were exposed to. The environment or society you belong to will influence your personality since your will be groomed and taught what that society feel is right or wrong. The richer family will provide moral, emotional support, financial security which all human beings need as stipulated by Abraham Maslow in the theory of hierarchy of needs. However, a different society or a poor society will think differently and react differently. If your change the persons environment they wil l adapt to the new environment and change their personality to adapt to their present environment. It is simply our human nature of survival. According to Santrock (1994), Skinner and social learning theorist believe personality is behaviour that is environmentally determined. However, humanistic theories believe that personality is influences by experience and can be changed and people have innate ability to self actualized.  [6]  It can be seen that both heredity and environment plays and important part in an individuals personality development. CONSCIOUS VS. UNCONSCIOUS According to Freud in Buskist William (1990:505), personalities are determined by both conscious and unconscious powers, with the unconscious exerting considerable influence on the conscious.  [7]  Therefore repressed ideas, thoughts and wished influence our conscious way of thinking and behaviour. Also repressed ideas and thoughts can surface in dreams and mistakes of speech known as Freudian Slips. The Conscious mind hold things we are fully aware of, that we can think and rationalize while the unconscious mind is the bulk of the mind. The mind suppresses the things we dont want to remember like pain, hurt, conflict, abuse and things we hid from the world that we hid it so far we ourselves do not remember. According to Freud, our deeply repressed experiences in infancy and early childhood determined what our personality will be in adulthood. While psychoanalytical theorist argues that individuals are unaware of our personality development.  [8]  Students are different and they all have different personality and to understand their needs teachers need to understand personality. Students in our classroom have pain and hurt deep within them causing them to behave reserved or misbehave and the teacher without studying the child plaster a label as indiscipline, pest, dunce without understanding or thinking about what is causing this child to behave this way. INTERNAL VS. EXTERNAL DETERMINANTS The internal dimensions of personality according to Freud are the Id, ego and superego whiles the external determinants being cognitive and social learning. People are prisoners of their past since the problem may have hurt the persons ego before when a similar problem arise the individual struggles with low self esteem and low self confidence. Also the cognitive development, social learning and moral guidance help to make decisions rather than overacting with the Id but the superego controls all the extreme actions and it helps both the internal and external determinants to harmonize. According to Freud (1933:69): The poor egoà ¢Ã¢â€š ¬Ã‚ ¦feels hemmed in on here sides, threatened by three kinds of danger to which, if it is hard pressed it reacts by generating anxietyà ¢Ã¢â€š ¬Ã‚ ¦Thus the ego, driven by id, confined by the superego, repulsed by reality, struggles to master it economic talk of bringing about harmony among the forces and influences working in and upon it, and we can understand how it s that so often we cannot suppress a cry: Life is not easy!  [9]   THE BIG FIVE FACTORS OF PERSONALITY Some individual have a high level of intellect or gifted while some students are slow learners. Some students are social and interact while others are reserved and quiet, some are funny and jolly while some are sad and depress and these are all personalities of people. Everyone deal with situation differently since everyone is being guided differently by their superego. Everyone is taught different values depending on their culture. According to Child (1998), Eysencks big five are Neuroticism-Emotional Stability, Introversion-Extraversion, Openness-Convergence, Agreeableness-Antagonism and Conscientiousness-Undirectedness.  [10]   Extroversion Agreeableness Conscientiousness Neuroticism Openness to experience Low Scorers Loner Quiet Passive Reserved High Scorers Joiner Talkative Active Affectionate Low Scorers Suspicious Critical Ruthless Irritable High Scorers Trusting Lenient Soft hearted Good-natured Low Scorers Negligent Lazy Disorganized Late High Scorers Conscientious Hard-working Well-organized Punctual Low Scorers Calm Even-tempered Comfortable Unemotional High Scorers Worried Temperamental Self-conscious Emotional Low Scorers Down-to-earth Uncreative Conventional Uncurious High Scorers Imaginative Creative Original Curious Table 1:1 The dimensions of personality according to Eysencks (1916)  [11]   http://alleydog.com/images/eysenek-wheel.gif Figure 1.1 Eysencks Wheel of Personality http://alleydog.com/images/eysenek-wheel.gif Temperament according to Galambos and Costigan (2003) as citied by Santrock (2005:192), is an individuals behavioral style and characteristic way of responding and it is the foundation of personality. There are three types of temperament: Easy Child: this child is generally in positive mood, quickly establishes regular routines, and adapts easily to new experiences. Difficult Child: this child reacts negatively to man situation and is slow to accept new experience. Slow-to-warm-up child: this child has a low activity level, is somewhat negative and displays a low intensity of mood.  [12]   With reference to the table and the wheel the researchers have experience with students who behave in all these ways. However, it is seen that not all the time the trouble students are poor performers but sometime the more privilege students have greater pain from pressure and high expectations that they behave differently at home and in school. They can be stable at home and at school the complete opposite and need love and attention. Students when away from home they want to be themselves and live a little and teachers need to help them by showing them how to behave an help them understand life during the period of Adolescence, that they are going through. At this point, students are forming an identity and developing a personality that will define who they are as individual. It is important that teachers understand personality, their own personality so that they can tolerate others so the students will imitate them and tolerate their peers in the classroom and this knowledge about personality can help students to avoid conflict and confrontation among peer because they will understand that everyone is different and is part of our society. PERSONALITY AND SCHOOL ENVIRONMENT A classroom is not just a cognitive habitat, but consists of intricate personal interactions which deeply affect the learning and teaching process. Personality characteristics play an important role when it comes to the learning process and the attitudes and perceptions of learning. Every student views learning differently since their parents and teachers would try to convenience them that learning is beneficial to them in the future. Some students are interested in learning one way while others are not motivated by when teachers utilize multiple intelligence methods students will find what stimulates their interest and will become interests. According to Child and Smithers (1971) reviewed and cited by Child (2007:403): Variations in performance are not entirely a question of intellect, motivation or thinking skills, but may depend on the personal attributes which can enhance or inhibit the quality of that performance. In the classroom and in the teaching profession there are individuals with Type A behaviour personality and they can be difficult individual so that is why it is often a problem that some students and teachers just cannot get along because they dont understand each other personality or even realize they have a Type A behaviour. After the work of two American Heart Specialist Friedman and Rosenman 1974 was reviewed, endorsed and cited in Child (2007:403) the characteristics of Types A behaviour are: Tries to do or think of two or more things at once, (b) Cannot sit doing nothing-feels guilty when not working, (c) Develops ticks, facial movement (eyebrow raising), (d) has a thing about punctuality, (e) gets impatient watching others doing a job he or she thinks can be done better, (f) plays to win- even when playing with children, (g) drums fingers impatiently, (h) does lots of arm waving when talking, (i) hurries others along who are speaking, (j) tries to steer conversations to her or his own interests, (k) tries to pack a lot of work into little time, (l) shows no interest in aesthetic aspect of surroundings (m) gets very cross in queues, (n) has the motto if you want something done properly, do it yourself and (o) pushes other people hard at work Students with this kind of behaviour do not usually get along with their peers since they want everything perfect and bossy. If the students are aggressive and dominant then they will be fidgety and argue with the teachers and be disruptive to prove their points. Also, it is can be very alarming if teachers have that types of behaviour since they can be cold, detach and no-nonsense person with no lenience who the students will fear and this can cause students to underperform since they do not understand what is requires of them from the teacher. These persons will have a high self-esteem and confidence and will work hard and be professions. The students will be hard working striving for only A. This type of behaviour cause stress, frustration and aggression that is not good for the students or the teachers health. Summary Personality can be defined as the pattern of behaviour that is enduring, distinctive thoughts, emotions and behaviours that differs from every individual and is used to adapt to the world. A classroom is not just a cognitive habitat, but consists of intricate personal interactions which deeply affect the learning and teaching process. The unconscious mind is a perceptual battleground in which the Id, ego and superego are engaged in unending conflict. Defense Mechanisms which are unconscious methods by which the ego distorts reality to protect itself from anxiety are: Repression, Rationalization, Displacement, Sublimation, Projection, Reaction and Regression Both heredity and environment plays and important part in an individuals personality development. The cognitive development and social learning and moral guidance help to make decisions rather than overacting with the egos but the superego controls all the extreme actions and it helps both the internal and external determinants to harmonize. Eysencks big five are: Neuroticism-Emotional Stability, Introversion-Extraversion, Openness-Convergence, Agreeableness-Antagonism and Conscientiousness-Undirectedness. Three types of temperament: Easy Child, Difficult Child and Slow-to-warm-up child. Variations in performance are not entirely a question of intellect, motivation or thinking skills, but may depend on the personal attributes which can enhance or inhibit the quality of that performance Type A behaviour personality can cause a person to be difficult to deal with and understand. Conclusion The researchers can confidently conclude that this was the most informative and beneficial researcher that they have ever pursued: understanding personality From the readings the researchers believe that there is still so much yet to uncover about personality. Understanding personality opens the eyes of an individual to accept and tolerate the behaviours, attitudes and cultures of others. The researchers being teachers looked at how the concept of personality can influence their attitudes and behaviours when dealing with the adolescents. Understanding the personalities and difference will help teachers to interact better with the students and also they are better able to counsel the students into tolerating each other and to help students and teacher to better deal with situations. Personality studies will never come to an end because each person is different, complex and sophisticated in their own way.